Layout
Describe the layout advertisement. How is it arranged?
i think the elements are arranged symmetrically
Describe the relationship between the written (copy) and graphic elements of the advertisement.
The written matches with the graphic elements
How does the advertisement use page space? is the advertisement full of text and graphics or does it have a lot of white space?
The advertisement its well done it doesn't exaggerate with the graphics and white spaces , it looks good the way it is.
How does the advertisement use alignment to organize its information?
The advertisement use alignment to make the text organized and not make it look messy
Colors and graphics
Describe the colors used on the advertisement, Do they work well together? Is there a high contrast ratio between text and background?
They used red as the background of the text and the color of the text white because they both represent the color of the company.
Does the color scheme add to the purchase or tone of the advertisement? What tone or message do these colors convey?
The color scheme adds to the tone of the advertisement because they are the main colors of the company and it makes the product look good.
Is a photograph used in the advertisement? If so what kind of shot is it? What angle is it taken from?
the photograph is about polar bears and its right angle
What is the lighting like? how is the color used?
They made it simple not using a lot of color just the essentials like red and white which it represents the product
If people or animals are in the advertisement, how would you describe them?what are they doing?
The polar bears are used in this advertisement, they kind of look sad and tired.
What is the background of this advertisement? That is. where does it take place?
its at the arctic
What story do you think this advertisement is trying to tell?
They want to protect the arctic polar bears
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